Top Instagram Marketing Tips For Freelancers.

Posted on Feb 15th 2021



This article will help you improve your Instagram profile and use it effectively for marketing as a freelancer.

In recent years, Instagram has become a pioneer among platforms as an approach to selling your items. Unfortunately, not every person has understood the mind-blowing selling potential that Instagram has to bring to the table.

This is a vast slip-up given the fantastic engagement and undeniable degrees of user reach. These amount to nothing if you do not figure out how to adapt your engagement and sell or promote your services on Instagram.

Read out the following tips to promote your freelancing business on Instagram.

Your Bio:

Instagram is an excellent entertainment tool, but you must take a tactical approach for your freelancing business.

Your bio on Instagram is like a shop for you. Use it wisely to attract visitors to your website or portfolio. You use 150 characters in your bio section to explain your freelance services to your clients. 

Your profile is the principal thing a client will see when visiting your page, so it must be something other than a dry, professional depiction of yourself or your business. Make people curious or make them smile – whatever works for you. But it must be intriguing somehow.

Another significant thing is that inside the "bio," you can incorporate a single external link to your site. You can utilize this link to prompt your most recent digital product, your portfolio, or to catch messages for your mailing list to prompt the presentation page of a particular campaign.

Use Hashtags in your favor:

Instagram marketing is all about finding the right tags, avoiding the wrongs tags, and using just enough and using the right hashtags while posting can find potential customers.

For instance, the current search menu automatically gives you the idea of the most used hashtags and aggregates traffic according to your content. 

In this way, you can promote your account and find other similar accounts which are going viral. You can learn from those accounts and upgrade your freelance business.

Instagram Stories:

Over 500M stories are posted on Instagram daily. So, IG stories can be a good source of engaging your audience and promoting your work.

You can engage with your customers on a personal level by using Instagram stories. It allows you to conduct surveys, polls and ask questions.

The main advantage of stories is that you can share content with your audience, which you may not be willing to post on your feed.